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Understand your business website
Engmark use analytics to determine the outcomes of marketing to guide decisions for investment and consumer targeting. This data enables your company to make predictions and alter strategic execution to maximise your performance results.
Web analytics allows you to collect & track session-level information about interactions on your website, helping you to evolve the marketing campaigns, website creative content, and information architecture.
Using these tools and techniques supports strategic marketing decisions on how much to spend on marketing, where to allocate budgets along with more tactical support, in terms of targeting the best potential customers with the most appropriate message in the most cost effective medium at the ideal time.
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Why are analytics important?
Website analytics provide insight and data regarding the user’s experience and journey on your website. This data can be used in a way that can create a better experience for the user and potentially generate new business. Using website analytics, you are able to know statistics such as: number of unique and returning visitors and their location, frequently visited pages, common exit pages, and much more.
See our website packages
Engmark offers a number of packages to suit your business. Ranging from Essential to Business plus, Engmark can help you make the most out of your budget to make your business stand out.
If you can’t find what you’re looking for, we also offer bespoke packages tailored specifically to your requirements.